Hairstylist tests BOX DYE hair color...I was SHOCKED. Is Clairol Natural Instincts any good?

#hair #haircolor #naturalinstincts #hairstylist #boxdye
I've had quite a few requests to test "box dye" since my shop up video, so here you go!
And no, the thumbnail is NOT click bait...I was SHOCKED.
The video is packed with -
We take a tour around the packaging...
Are the instructions simple to understand?
How easy is the ‪@clairolna‬ ‪@ClairolUKI‬ Natural Instincts to use?
Then there are the results...plus my thoughts as a hair stylist on how to get the BEST from it at home, with application tips.
And of course, how does it compare, being a box dye, to professional hair color I use on the daily?!
Not forgetting what might well be SHOCKING to you...?!
If you've used the line yourself I'd love to get your insight in the comments and if you'd like this to become a series, which hair colour would you like me to test NEXT?
The Box Dye shop up in mention -
How to get the BEST from Box Dye..? -
Watch all my shop up videos here -
My Instagram - www.instagram....
That's it for this week, thanks for watching!
You all take care and I'll see you in the next one...
CX.
Outro track - hypeddit.com/t...

[@theworldofcraig]

Thanks for watching…and for all your wonderfully kind comments. What’s YOUR favourite home use hair colour? 👨🏻📦🙌🏻

[@supersaabclaire]

I love Schwarzkopf Oleo, beautiful colour and leaves the hair feeling amazing, I always go back to it

[@calamityjane1981]

The conditioners that come with box dyes are phenomenal. I wish they came in full size bottles

[@theworldofcraig]

They are…but you know, not dissimilar from what you can buy off the shelf - look for ingredients like dimethicone. I talk about it in my other “box dye” videos. Thanks for watching 👨🏻🙏🏻📦

[@sunflowerbaby1853]

Yes. They are beyond incredible! I’ve called them up before and requested that they sell it individually. I know people who sell them on eBay.

[@theworldofcraig]

@@sunflowerbaby1853 Many off the shelf conditioners have very similar formulations.

[@Flo07109]

Me too they are amazing

[@Flo07109]

@@theworldofcraigplease make a video for the Conditioner that are similar to the conditioner used in these hair boxes. They are great

[@brigittearmstrong304]

I recommend this to my clients when they travel and/or need to touch up on their own. It's amazing! I never poopoo drugstore products, I actually recommend them often.

[@theworldofcraig]

I was very impressed…and the formula, as I expected (I had no idea before checking) isn’t a million miles away from a pro product. Thanks for watching and GO YOU! 👨🏻📦✨

[@brigittearmstrong304]

@theworldofcraig Thank you to you for spreading the good information on your platform and in an entertaining way. I love watching! ❤️

[@j.d.3027]

Please do a video on cool brown formulas and tones thanks

[@theworldofcraig]

In home hair colour? Thanks for watching.

[@cazzerline]

LOVE the product list 🤯. So many hairdressers tell you how awful ‘box dye’ is. And how bad it is for your hair. And here is the proof that it isn’t. Many of my clients use home hair colour, I even give them advise on that to used or where they misses a bit etc. Excellent video 👏🏻

[@theworldofcraig]

It is a great visual eh?! They do…and it’s (clearly) uncalled for. Thank you for watching and I bet your clients feel FAB! 👨🏻🙏🏻📦

[@Sotweetie]

Your videos are so informative and your accent makes them even more fun to watch! 🤩

[@theworldofcraig]

Awww, thank you for watching and for your kind words. 👨🏼🙏🏻✨

[@evagalova]

Testing box colors is awesome! I use different ones each month to see which ones cover my grays best. Please keep doing these videos - awesome!

[@theworldofcraig]

It was a really fun video to make and I genuinely was shocked…but pleasantly surprised. That’s a great idea! Thanks for watching. 👨🏻🙏🏻📦

[@WilliamCo-oy7ge]

I’ve been using this for over 10 years. Never fails me

[@theworldofcraig]

Marvellous. I loved it. Thanks for watching. 👨🏼🙏🏻✨

[@PeterVanDerPan]

Also to add to my comment. I love your videos. They’re so unbiased, informative and educational. Which is really helpful. I do my own hair at home and recently switched from drugstore to professional products. I found the exact same thing… they do the job. With semipermanent I found professional products to be stronger. But what amazed me is that professional products are less runny hence more difficult to apply evenly. That’s defo the case with Loreal (a brand I’m weirdly and obsessively loyal to). Video idea: colouring your hair extensions. When I was wearing them, they’d always go a lot more ash even when using products with a golden undertone… like 5.3… and required extra toning.

[@theworldofcraig]

You’re so kind and I’m chuffed you’re enjoying my content. Folks like you are the reason I’m here and I’m grateful for your support. I do think home products are a little more viscus but I guess that’s to make them easier to apply..? Thanks for sharing your insight…I’ve added your idea to the list - I’ve worked on wigs and extensions a lot, so that’s a great idea. 👨🏻🙏🏻✨

[@maureenhopper1737]

OMG! I've been coloring my own hair for years with "boxed dye" and as I am 80% grey, I was using a L'Oreal Excellence Permanent. I don't have my stylist do this, as I would be there every 2 weeks, as soon as those white roots start to appear. Then,I discovered Wella Color Charm at the local beauty shop and I fell in love with that product. I went quite dark - a level 5, and over time, I had a lot of build up and I hated the demarcation line I get with the permanent, so I began looking around for a demi. I am unable to purchase the Shades eq here in Canada, but I am able to purchase the Wella Color Touch, so I ordered a few colors to try, along with the emulsion and I absoultely LOVE how it leaves my hair. I went quite light and now I am trying to find that "perfect" shade that suits me best. Since watching your investigation into the ingredients, I admit - I'm shocked! And pleased! I wonder if the the developer is the same as the emulsion? Absolutely LOVE your channel Craig!

[@theworldofcraig]

Hi Maureen, thanks for watching and sharing your insight, love that you’re getting great results from Color Touch - I also use it in salon when I need more blending and it’s fab. I would assume (I’d need to check) that the developers are almost the same - as the gentle developer in CT.

[@PeterVanDerPan]

I was always guilty of shaking like there’s no tomorrow as was afraid it’s not gonna be even! 🤣

[@theworldofcraig]

You’re not alone there, the formulations are so clever they mix without a lot of vigorous shaking, ha. Thanks for watching. 👨🏻🙌🏻📦

[@PodieM18]

I'd love to see a series, where you examine different home hair colour 😊

[@theworldofcraig]

Noted, thanks for watching 👨🏻🙏🏻📦

[@oheyitskayyyyyy]

Omg yesss. This is needed!

[@theworldofcraig]

@@oheyitskayyyyyyGreat! Thanks for watching.

[@Rose_from_UK]

Thank you for this, I have not left the house for 5 years and even before that could not afford the hair salon. I cut and dye my own hair, and I ensured to educate myself so believe you can have great hair doing it yourself. Id love a salon visit, but its just not possible.

[@theworldofcraig]

You’re most welcome, really glad it helped. Thanks for watching…and go you!

[@PhoenixRising357]

I have been using natural instincts for years and I love it and am never disappointed in the tones it gives. Thank you for doing a vid on it. I do tend to shake the bottle too much and my next go around I am going to be more gentle and see if there is any difference.

[@theworldofcraig]

That’s great, glad to hear it’s given you the results you’re enjoying…I loved it. Thanks for watching. 👨🏻🙏🏻📦

[@bluebird1694]

Thank you so much for these videos. I've seen plenty of stylists do comparisons of salon color and none of them compared ingredients besides a few claiming that home color had metallic salts (which is usually in compound dyes and black hennas, not regular box color), but never actually compared the ingredients. The foundational chemicals are the same regardless of whether they are labeled for pros only or for everyday consumers. There's more of a difference between salon relaxers than home kits (since lye performs a bit differently than guanidine hydroxide) than there is between salon and box color.

[@theworldofcraig]

You’re most welcome, thank you for watching and for your fantastic insights. I’m with you on the “metallic salts” misinformation, it’s always seemed like a reach to me…I get it, some folks feel intimidated by home colour but the “myths” are just silly. And yes, I’ve been in more than a few labs on my time in R&D and there really isn’t much difference….often it’s literally just the fragrance.

[@debpalm8667]

Thanks bunches for this one!

[@theworldofcraig]

You are so very welcome. Thanks for watching and for all your fab support. 👨🏻🙏🏻📦

[@samcooper6115]

Pleasantly surprised with the info in this video thank you Craig 007❤

[@theworldofcraig]

Awww, thank you.

[@amandareed1871]

I enjoy your videos there very interesting you help me so much because these days I just can’t afford 300 dollars for my long hair at a salon. I wish I had the money for color but I really don’t. I’m now going to try clariol and other home hair dyes you recommend. Thank you again

[@theworldofcraig]

I’m so glad you’re enjoying them and find my content helpful, I’m chuffed to bits.

[@dianaa8125]

Relearning all this stuff is great! In another lifetime i worked as a hairdressing apprentice but didnt finish it. Now im getting older and some greys and it comforting that i might be able to do it myself

[@theworldofcraig]

I’m so glad you’re enjoying it, thanks for watching…oh, there’s a hairdresser in you for sure!

[@clipinqueen]

Bless you! LOL. Fascinating stuff and love the comparison of the ingredient charts. Way too many stylists spout anti-drugstore hair color vitriol when there is nothing wrong with it (most of them). I used drugstore color when I first used to do my hair; no problems. Now I use professional color/bleach, but I don't notice huge differences to be honest. I just like having the control of different developers and specific color bases. Thanks again!

[@theworldofcraig]

And thank you for watching and for your kindness. Agreed on all points and I’m glad you’ve found what works best for you. 👨🏻🙏🏻📦

[@jimbearone]

CLAIROL natural instincts is a No Ammonia, Low Peroxide (3% / 10 Vol.) color that conditions as it colors.

[@theworldofcraig]

That’s right…although it does use an alternative to ammonia, that’s still a chemical that is oxidative, it’s slightly lower than 10vol.

[@Elle-Elle-C]

I'd love to see a series, thank you, you are awesome!

[@theworldofcraig]

Marvellous, noted….thanks for watching 👨🏻🙏🏻📦

[@sadieals]

Thank you so much for being honest about box dye. I thought that was really interesting about the ingredients!

[@theworldofcraig]

You’re most welcome, thanks for watching.

[@lisayoung6627]

Thank you for this review! I have been using this product for several months, I have a lot of gray and love the way it colors my hair!

[@theworldofcraig]

You’re most welcome, thanks for watching. Glad you’re enjoying it. 👨🏻🙏🏻📦

[@millionsthousands]

I’d loooove to see this as a series. I’ve always wanted to see the outcome of the box dye on hair samples and then a stylists take on it. Especially if it could be done on blonde, brown, auburn,grey etc for comparison

[@theworldofcraig]

Ok, I’ll keep that in mind - although the swatches only come on white/mid blonde. Thanks for watching. 👨🏼🙏🏻✨

[@desertdweller8683]

I just tried this on my length in the 6A light cool brown on my length and a permanent (6A) on the roots. The natural instincts worked better than expected, but I got it everywhere! So thin! It is the ashy color I wanted but as you warned, a bit darker than expected. I am thinking of using the 7A next time all over, including the roots. I am hoping this may give me the Ash light brown I am looking for. Thank you for this video!

[@theworldofcraig]

And thank you for your fantastic insight! Yes, that may be exactly what you’re after. Thanks for watching. 👨🏻🙏🏻✨

[@desertdweller8683]

Yes! Thank you so much idk that I would’ve tried a demi at all if it wasn’t for this video! I wanted to mention in case it might help others I got a much more ashy look with the Demi! I guess maybe the lift from the permanent developer pulled out some warmth… funny how that works! ❤️

[@theworldofcraig]

@@desertdweller8683Well, I’m really grateful you did…and yes, that’s exactly what happens with permanent hair colour.

[@SandyCheeks63564]

Who remembers Wella balsam and flex shampoo and conditioners? I loved the scent. I would buy a perfume of that scent. Is there anything still like that on the market? That has that scent I mean

[@theworldofcraig]

I sure do, we used it in the first salon I was assistant in!

[@SandyCheeks63564]

@@theworldofcraig I remember my cousin had it and that was the first conditioner I ever used. it was life-changing for my frizzy dry hair lol

[@Memetrends732]

You should definitely do a series! Very useful and you’re a natural at this! 🎉

[@theworldofcraig]

There are other “box dye” videos here on my channel - that one didn’t do very well, alas the algorithm is tricky on here and if folks don’t engage, no one sees the content. Thanks for watching 👨🏼🙏🏻✨

[@shaunarobinson4816]

Ive used castings on my hair and its really a nice colour.

[@theworldofcraig]

It’s a great line.

[@supersaabclaire]

Just came across your channel and i love content like this from professionals such as yourself that is so open and honest, especially for those like me who are looking to go in to hairdressing professionally (at 38 years old 🙈) I've been dying my hair since i was a teenager and I've learned SOOOOO much over the years, also, people think that box dye is the devil, but its got so much better over the years, and for some of us it's the only option, and done right it can come out beautifully

[@theworldofcraig]

Thanks for watching, glad you’re enjoying my channel. GO YOU! Wahooooo 👨🏼🙏🏻✨

[@supersaabclaire]

@@theworldofcraig Thanks for replying 🙂

[@neressakotas4396]

I have used it I think it is really good

[@theworldofcraig]

I was impressed.

[@melaniesenecal7153]

Si glad I found you! I got a bad experience at the hair dresser last year and I now want to try the Natural instinct semi permanent dye. I used to bleach my hair (at the hairdresser) to be blonde. I’ve had numerous balayage and my hair was great. When I asked to stop bleaching and move on to a more natural it didn’t come out the way I expected and it cost me the exact same as a balayage on my long hair. It was too expensive.. I decided to let it grow and do some conditioner gloss copper to make it more fun. I am now tired of that and would love to go back to a dark blonde. I am a level 7 but I am very brassy right now (my fault). In your video you said that if you have over 30% grey you would go down a level but you said not if you have porous hair.. I have porous hair.. Just wondering why? Is it because it would come out darker? Thank you for everything from Canada !

[@theworldofcraig]

So glad you found my channel too, thanks for watching. Yes, that’s right it could “grab” and go darker if hair is porous…I would suggest staying on a lighter level to begin with - Natural Instincts won’t lift your hair.

[@melaniesenecal7153]

@@theworldofcraig thanks so so much ! I really appreciate it. Trying boxed dye at home is quite intimidating…

[@newtecconcepts2539]

Hey, luv your content....any ideas on dyeing relaxed hair...?

[@theworldofcraig]

Hey, that’s great. It’s really the same as colouring any hair that has had a previous chemical service - every head of hair will be different. My biggest tip would be to use K18 in your wash day routine to ensure that hair is strong and in the best place for colour/and or relaxing.

[@elizabeths4272]

I'd love to see more at-home colouring products and techniques. Thank you for your informative and enjoyable content!

[@theworldofcraig]

Ok, noted. Thanks for watching 👨🏻🙏🏻📦

[@christinablakeman556]

New subscriber. Love the detail/ depth you provide. 😊

[@theworldofcraig]

Thanks for your support…and kindness. 👨🏼🙏🏻✨

[@sarahclark78]

Thank you for clarifying that! It's useful and impressive. I was retrenched and cannot afford to go to a salon but I have to be interview ready so your advice is so valuable.

[@theworldofcraig]

You’re most welcome, thanks for watching, glad I can help. Good luck! 👨🏻🙏🏻📦

[@sunflowerbaby1853]

I’m curious. Why do most of these home box dyes say it will last 6 to 8 weeks. I’m lucky if I could get 3 to 3 1/2 weeks before the gray hairs are showing everywhere along my roots. And I do not wash my hair other than like once a week so they cannot blame it on frequent washing. Just curious why it doesn’t last longer. And I use L’Oréal Preferance. Also would love a video on how to glaze your hair at home and which products are the best.😊

[@theworldofcraig]

They use 6 to 8 weeks as a guide but everyone’s hair grows at different rates - also, the product in this video is demi permanent, meaning it doesn’t cover grey as such but blend it, so there isn’t a harsh grow out line (generally, every head is different) I’ve recently posted a video on the new Redken Acidic Color Gloss line, that has a clear gloss that can be done at home. Thanks for watching.

[@sunflowerbaby1853]

@@theworldofcraig Thank you 😊

[@maryannchiquete3063]

Thank you for this video, i will bw dyimg my hair for the FIRST te ever to cover gray, using Clairol natural instincts 5G, a little nervous about it. This video was very helpful

[@theworldofcraig]

You’re most welcome, thanks for watching. It’s a great line.

[@mazgriffiths8922]

I love your videos!! 😍 So easy to follow, informative and they always give me a massive dose of optimism about my hair rather than it being a never ending stress about what I should do next. My holy grail search is for a colour which coats my approx 50% grey hair so that the result is dark but translucent. Whenever I have gone to hairdressers they just look at me in confusion and either offer to COVER or NOT COVER. Looking at your swatches the end colour looked translucent and so I am going to give it a go... 🙏

[@theworldofcraig]

Awww, that’s great, thanks for letting me know…and for watching. In my opinion NI gives exactly that result. And yes, lots of hair folks aren’t keen on “blending”, for whatever reason…? Let me know how you get on… 👨🏼🙏🏻✨

[@marion370]

Fab video Craig..i use olia 8 ,i like it as it has no ammonia.never used Clairol before,maybe ill have a go at this make..I promise i won't vigorously shake the bottle,like i have been 😅

[@theworldofcraig]

Thanks Marion…and thanks for watching. So Olia is ammonia free but it still has active ingredients very much like ammonia…as does Natural Instincts. Ammonia isn’t harmful at all. Haha, good for you. 👨🏻🙏🏻📦

[@sydsmartt]

I just want to say i think you're hilarious. Your jokes are great and I've yet to see another youtuber who has your sense of humor which is similar to mine lol. And you are an angel for sharing all of your insights. You have definitely helped me more than anybody probably ever could, coming from a diy colorist who had to learn to dye my moms hair during covid and i still continue to. I recently dyed my virgin hair with demi perm because i wanted to blend my first grays.

[@sydsmartt]

Oh and yes on the series. I didn't see that part of the video before I commented lol

[@theworldofcraig]

Well I’m glad I make you lol…and that we share that sense of humour. But most of all I’m happy I can help with your hair! Thanks for watching…and for your kindness. 👨🏻🙏🏻📦

[@Bishops70]

I am a level 7 naturally. I went up to a level 10 permanent 20 inch long hair in summer . Demarcation is 1/4inch. I go darker for fall and winter especially this is far healthier to use in dry, cold Temps. I mix 1 bottle of level 7, 1 bottle of level 8g, and a tiny bit of 6r for depth and added tone Totally shines, great tone( as this line pulls a lot of warmth, so u need to be mindful of this.

[@theworldofcraig]

Thanks for sharing your hair journey and for watching.

[@Bishops70]

@theworldofcraig you have great advice. Ty.

[@nancyjones3045]

I rally enjoy ur youtube content i uaed to be an hairdresser but i use olia 80/90 mixed together for the colour i want works for me x

[@theworldofcraig]

Thank you, so glad you’re enjoying the channel, thanks for watching. Glad you’ve found what works for you. 👨🏻🙏🏻✨

[@deba2219]

I loved this product until I got more greys. They were quite difficult to colour. You've inspired me to have another go.

[@theworldofcraig]

It might not be the best formula for you if you want complete coverage - it’s a demi permanent, so will blend grey but not necessarily cover…it does of course depend a lot on hair type. That said, I really loved it. Thanks for watching. 👨🏻🙏🏻📦

[@alessb7429]

Craig, my hair Bible! I've cancelled my order for the permanent hair color and tomorrow I'm going straight to Boots and get this one. Looking forward to the final results, it's years I don't dye my hair, apart from some toning from Wella (but did not cover those greys 🥴).

[@theworldofcraig]

Awww, happy to help. I didn’t get the Natural Instincts from Boots…I had to order online, it’s not so easy to get hold of but very good - it should mask your first few greys.

[@alessb7429]

@@theworldofcraig oh thanks for that. I'll check online then!!!

[@SILVEto]

Craig! I’ve been so excited for this video, especially since this is the colour I use 🙊. I haven’t even watched the entire video yet, but I had to comment my thanks! Happily surprised Wella is behind Clairol, since I’ve used and loved Wella (especially their paints) for so long!

[@SILVEto]

After watching your wonderful video my question to you is: how damaging would you say this colour is to hair? I don’t have gray to cover, but love to deepen my natural hair tone and use this because it is the most gentle I have found. I don’t want to damage my natural hair, as I do enjoy going back to my True Tone from time to time. I’ve tried many glosses but most don’t “adhere” much to my natural hair. I love love the Kristin Ess glosses but can’t find them since I moved to the UK, so I thought semi/demi permanent would be the next best thing. Once again, many thanks! You’re the only hair professional I watch and trust on KZbin and I’m so glad I found you and took your advice on many products I’ve grown to love!

[@theworldofcraig]

Awww, that’s great! Thanks for watching 👨🏻🙏🏻📦

[@theworldofcraig]

Thanks again for your kind words. It isn’t “damaging” in my opinion - the reaction is very minimal…it is more opaque than a gloss type product. As you see in the video, it did make the swatches very shiny.

[@SILVEto]

@@theworldofcraig thanks so much for your input, I really appreciate it ! It does indeed do the same to my hair, I just wasn’t sure if that was just due to some of the chemicals. So good to have your professional opinion. Looking forward to your next video. 🫶🏼

[@leannjustice7128]

Excellent, excellent video! Well done! Everyone can see that you truly enjoy what you do. That's the secret sauce in any profession, right? Just tried the Clairol Instincts today for the first time. Pretty impressed, too. Question: at some point just want to go gray. Any recommendations or past videos you've created to make the gray as "beautiful " as possible?

[@theworldofcraig]

Thanks Leanne! I really do, it’s been the centre of my life, for almost 40 years and it never gets old. It is a fab formula, extremely similar to Color Touch that I use in salon on the daily. Yes! If you scroll through my recent (long form) videos, you’ll see it.

[@TheOne60388]

Here for all the primo tips!!

[@theworldofcraig]

Thank you! 👨🏻🙏🏻📦

[@jo6159]

Great video Craig. I would love to see you test the L'oreal Magic Retouch Permanent - from my experience, I have found it to be less damaging on hair and the colour last significantly longer than e.g. the Clairol root touch up - its also got a built in brush applicator that i feel helps the dye properly penetrate grey at the side and roots. I love a saloon colour - esp for highlights, but do you home hair colour in between visits, dependent on budget

[@theworldofcraig]

Thanks Jo, ok I shall start a “testing” list! Glad you get good results from it. Thanks for watching and sharing your insight. 👨🏻🙏🏻📦

[@michelles2299]

Problem is with browns they always turn orange warm how do you maintain an ashy brown?

[@theworldofcraig]

As you’re depositing only with Natural Instincts they shouldn’t fade to be too warm. If you’re using a permanent hair colour at its fading warm I would suggest a blue coloured shampoo - but keep in mind it will make your hair look deeper/darker as it cools it down.

[@bags_books_and_bowwows]

I've been using Natural Instincts on and off for years. Right now I'm using 9, I wish they offered tone options at that level, but it's pretty good. I recently tried a Wella demi from Sally, and maybe it's just as well that Clairol doesn't offer tones, because I sure picked the wrong one.

[@theworldofcraig]

It is a brilliant formula for sure. Thanks for watching.

[@oheyitskayyyyyy]

Only thing id worry about is what vol is that developer 🧐? It doesnt say. honestly i would just use my own 10 vol in case they try to sneak in a 20

[@theworldofcraig]

The developer is 6% - most drug store demi-permanents use it, as the “energy” needed is minimal. I wouldn’t recommend ever mixing anything other than what’s in the box. Thanks for watching.

[@candacemalaspino4097]

Love the video, lots of helpful info! I think you're great! So, I've always heard you're supposed to "fill" blonde with red/ gold tones before coloring dark to prevent muddy green tones, but you didn't do that on the blonde swatch and the results were still great. I'm a yellowy/brassy level 9 blonde and want to try this color but I'm nervous about it looking "muddy". Any suggestions? Thanks!

[@theworldofcraig]

Awww, that’s great! Thanks for watching and for your kind words. There’s an entire (recent) video dedicated to just that here on my channel, from about a month ago.

[@candacemalaspino4097]

@theworldofcraig thanks for replying! I just watched that video. Another great one btw! But it seems more geared to professional colors, not box ones, so should I mix the Clairol Natural Instincts 5 Medium Brown, which is neutral, with a 5 golden/ warm brown? Thanks again. So glad I found your channel! 🤩

[@theworldofcraig]

@@candacemalaspino4097 As I mention in the first video you watched, there isn’t really anything in it, the principles are exactly the same. I can’t give you a specific formula for your hair as there is way more to it than that - in principle I’d go warmer than cooler.

[@candacemalaspino4097]

@theworldofcraig that's good advice, I'll give it a try. Thanks again 🙂

[@shonawilliams6990]

Interesting and informative. I stopped home hair colouring as it always went a brassy red instead if ash brown, i might give it another go now.

[@theworldofcraig]

Thank you and thanks for watching, really appreciate your kind feedback. Let me know how you get on if you do… 👨🏻🙏🏻📦

[@SilverSeaOT7]

This was very helpful. Is this similar to or take the place of Clairol 2nd Nature?

[@theworldofcraig]

That’s great, glad it helped. I’ve not heard of that skew before - Natural Instincts has been around a long time over here in the UK.

[@claudiadavies5110]

Awesome informative video Craig, just wondering if we can ascertain the volume of the peroxide as I'm tremendously prone to brassiness and that information would be a great guide on whether a demi would turn out true to colour for me?

[@theworldofcraig]

Thank you and thanks for watching. I would think (I’m generalising) it’s around 6vol - similar to the gentle developer of Color Touch. It’s a zero lift formula if used following the brands guidelines.

[@claudiadavies5110]

@@theworldofcraig Thanks heaps Craig, that sounds pretty safe from my orange mop😆

[@sandraannlongfield6046]

❤ THANKS CRAIG…can I ask would this be ok to colour grey on bleached hair. .I’ve often wanted to touch up my roots but darent myself. Thank you for a great informative video 🙂

[@theworldofcraig]

You’re most welcome, thanks for watching. Hmmm, I’d need a little more info…my gut is immediately telling me that would be tricky to not overlap and a demi would grab on the bleach.

[@mermaid_louisa33]

should i get CLAIROL box hair dye in shade 5A Medium Cool Brown? The colour on the box is exactly what I want, and currently my hair is a light light brown. i’m just scared a a box dye that says “cool” will turn my hair green

[@theworldofcraig]

Sorry, it’s impossible for me to answer that remotely, there’s so much to it. Perhaps the only answer is to get it and patch test it underneath…

[@lisacoleman9444]

Hi Craig, love your tutorial on home hair colouring. Question: I’ve have highlights, blonde and caramel, my hair needs re colouring now. I have dark brown roots and grey coming through. After watching your video I want to dye it myself. What are your suggestions please. My natural hair is dark brown. I also have naturally curly hair. Thank you.

[@theworldofcraig]

Hi Lisa, I’m so pleased you’re enjoying my content, thanks for watching. As much as I’m an advocate for home colour, I wouldn’t suggest highlighting your own hair.

[@lisacoleman9444]

@theworldofcraig Thanks for your reply Craig. Would my hair be okay to use a home dye over my highlights? Would a semi be okay?

[@theworldofcraig]

@@lisacoleman9444​​⁠That’s such a big question and I’m afraid it’s impossible to answer remotely.

[@Agnaevi]

I’ve been using Clairol Natural Instincts for a while but recently changed to Casting Natural Gloss after watching YOUR video in which you recommended it!😂Which one should I use now?😂😂 I need a video on Casting now!😂👋

[@theworldofcraig]

Awww, how have you been getting on with the Casting? They are both very good products. Thanks for watching 👨🏻📦✨

[@Agnaevi]

@@theworldofcraig I’ve only tried it once so far. I liked the colour but my scalp felt a bit ‘dirty’ afterwards. Like it deposited a lot of dye onto my scalp that didn’t come off even after a very thorough rinse. It took a bit longer for it not to stain my towel after washing my hair too. I’m giving it another go to make sure. Love your videos. Thank you for always responding to comments!👍👋

[@theworldofcraig]

@@AgnaeviThat’s great insight, thanks for sharing…and for your kind words. 👨🏻🙏🏻✨

[@314.e.miller]

I recently used this exact dye to cover over my white greys. I'm probably about 25% grey, and I had virgin hair. I let it sit about 40 minutes (did not follow directions on this point only), and it did a fantastic job of covering all of my gray in a nice brown that nearly matches my natural color, only slightly more orange. About 2 weeks later I decided I didn't like it and wanted the grey I love so much back. I tried an Ion color remover packet and it did very little besides make the greys more orange. I tried Prell (a sulfate shampoo), based on a blogger's recommendation, to no noticeable effect. If possible, I would really like a more immediate removal. It'll take figuratively forever for it to wash out, and from what I've read it's possible it won't wash out completely. I actually *like* my grey hair. Admittedly, I wasn't expecting it to fade to orange. I thought perhaps light brown, then blonde. Not coppery. I chose a demi-permanent because I didn't want to deal with the visible line as the dye grows out, and now I've got a half inch of fresh root, in addition to the coppery toned greys. I'm frustrated. I consulted with Sally beauty's online free color expert. She recommended I use Colour Undo Color Remover, followed by a gray toner. While reading through the instructions in the color undo, I read where it said that even a demi-permanent will lighten the hair a little. So I am asking you: is that true? If I use this, I am reasonably hopeful it will return my greys to grey, but will it leave my remaining natural brown lighter? Or worse: orange! (I recall from years ago when I bleached my hair, it turned orange.) I would rather have the slowly fading Demi than have orange all over.

[@theworldofcraig]

It’s a demi permanent colour - meaning it has oxidised in the hair and by leaving it double the recommended time, it def won’t fade as it should…although even at 20 minutes it wouldn’t completely. As it’s oxidised deeper in the hair, colour remover will removing the dye but leave you orange. It would need to be lifted super light after removal, then re-coloured etc, it’s a big job. Your greys are coloured and the remover would not bring them back.

[@314.e.miller]

​@@theworldofcraig thank you. It's not the best news, but it saves me the cost of a product that won't give me the results I want. May I ask another question? Could I use another, perhaps an ash blonde, to shift the color of the orange-greys back to a brown without making them darker? Or is my only recourse to either deal with the color until it grows out, or a permanent dye in my natural shade? (Aside from a trip to the salon, of course.)

[@theworldofcraig]

@314.e.miller You’re welcome. I’m afraid it’s not that straight forwards. If you’d have only processed it for 20mins it would fade faster but once hair is coloured with any Demi it’s oxidised noting will take it out without leaving a lot of warmth.

[@314.e.miller]

​@@theworldofcraig drat. Well, that'll teach me to NOT follow instructions I read from bloggers. 😆🤷🏻 AND to leave well enough alone and if I like the grey leave it be. Thank you so much for your guidance! Yay #LifeLessons! 🎉

[@dawnromanzin2126]

@@314.e.millerI’ve had Demi color lowlights put into my hair which has a lot of white. The color never completely left . That was fine and didn’t bother me too much. It fades but never was white again. We mess around and then have to grow out again. You may want go to a professional and get your hair lightened and toned or something to get it to where you like it again.

[@lindadoidgealexander7192]

I'm guilty of vigorously shaking my hair dye so thank you for that tip, I will be more careful in future

[@theworldofcraig]

Nothing to be guilty of, just want you to get the best from it…and not have it cover your ceiling when you snap the cap off! Ha. Thanks for watching 👨🏻🙏🏻📦

[@SandyCheeks63564]

Whenever I've used natural instincts it always lasts forever. I waited and waited and waited for it to wash out. I finally resorted to color oops and then bleach. And now I have yellow and orange hair. With blue black dye just a touch, for just about 2 minutes, and see if that doesn't calm my hair down a little bit. Since it is naturally a light gray at this point it should blend quite nicely I hope. PS my natural color is very dark brown which lingers in the very back bottom fringe.

[@theworldofcraig]

Natural Instincts is a demi permanent - it’s oxidative, so does have enough of a chemical reaction to really last…I know it’s marketed as a “semi” but it’s more long lasting. Sounds like you’ve got it all under control, good luck and thanks for watching.

[@SandyCheeks63564]

@@theworldofcraig thank you for your prompt response!

[@SandyCheeks63564]

@@theworldofcraig now that I'm halfway through your video I'm thinking maybe I shook that thing so hard I turned it into a permanent dye. I always try to be very thorough and I probably got carried away, treating it like I was making a milkshake or a Margarita

[@theworldofcraig]

@SandyCheeks63564 Haha, it wouldn’t have had that effect but there’s no need to. Maybe your hair just simply “accepted” more color…or it was a warmer day….or you left it on for longer than stated..? Many, many factors.

[@rossis1829]

Hi Craig, I switched to this product about 5 months ago. I was looking for a product that would be kinder to my difficult, curly, medium porosity hair. I've been happy with Clairol semi permament, although one of the darker shades took months to go, which surprised me for a semi. However, I've found a shade that suits me. I really appreciate all the information in the video which re-affirms that I've chosen a good product. I'm so guilty of giving it a vigorous shake, won't be doing that again! And guilty of ignoring timings, big oops!!! Could that be drying my hair a little? Not sure. Perhaps the dryness of my hair is not so much to do with the product but other factors ie. age, fully grey hair, probably genetics too. Anyway, I shall continue to use this product. ☺Thanks so much, Michèle

[@theworldofcraig]

Hi Michèle, it is a great formulation. Deeper levels will be more pigmented - and no hair colour has a processing time “cut off”…leave it on longer and it will get deeper/darker, last longer for sure. Your hair is most likely not dry at all - it’s probably just lovely textured hair that needs looking after and plenty of product. Thanks for watching. 👨🏼🙏🏻✨

[@l.r6622]

😊

[@claudialupper]

This stuff covers gray on me whereas permanent color washes out in two weeks. I use this about 3-4 times a year because the color matches my real color and fades out so slowly. I vary between light blonde and medium cool blonde, but may try medium golden blonde next time. Gently shake. I didn't know that. I have a fear of it not mixing well so I over shake. Heresy incoming: Oooh, also I leave it on for an hour! It turns out dark of course, but lasts forever. So after I color my hair is brown (even though I started blonde and added blonde), but I enjoy the way it fades and gets lighter over time. I know it's time to dye again when it's solid blonde and gray again. I just dyed it yesterday, first time since March.

[@theworldofcraig]

Glad you’ve found what works for you. Yes, leaving it on longer will make it deeper/darker - no hair colour stops working…this would be a problem if someone wanted less of a demarcation line. You can use it however you want, as long as you’re aware of the guidelines. Thanks for sharing and watching.

[@laurenoliver8543]

Hi Craig, I'm allergic to a couple of the preservatives in the conditioner that goes with this particular hair dye. Can I use a generic conditioner or do I have to use a special one for colour-treated hair? I've never dyed my hair myself before, so your videos are really helpful. Thank you!

[@theworldofcraig]

Hi Lauren, you sure can, it only gives a “cosmetic” feel to the hair. If you’ve not used Natural Instincts before please be sure to do a patch test following the guidelines. Awww, thanks for your kindness and for watching! 👨🏼🙏🏻✨

[@laurenoliver8543]

@@theworldofcraig Thank you! I really appreciate your reply. You're great!

[@LaineyW1983]

Video suggestion: Taking level 2 to 3 hair to level 10 blonde. Specifically highlights. I ask because last summer I bleached my hair (more than once) to get to a level 10 using BlondeMe and my hair is not in the best shape at this point. I have quite a bit of grow out now and I would like to let my hair grow out and be healthier but have it be nice and bright and light around my face. Any suggestions would be great. I am fairly comfortable doing my own hair I just cannot settle on a foiling pattern/plan. And, I would like to leave as much as possible untouched for now.

[@theworldofcraig]

Hi there, thanks for watching. So my advice would be not to attempt that many levels of lightening yourself, it’s just too much for the hair to take…I know that’s not an ideal answer. I talk about exactly this in my “level 10 blonde” video from a couple of weeks ago.

[@LaineyW1983]

@@theworldofcraig I know… and I agree. So, here is question 2. (And, thank you so much for responding.) If I just bleach around my face once and get it to like a 7, maybe 8 but that’s optimistic. What is the best way to get it to blend in with the lengths. I have long hair, mid back, back and I don’t really want to lose the ultra blonde lengths yet, but, I also really am over all the bleaching lol (Tell me to buy a wig….. lol)

[@theworldofcraig]

@@LaineyW1983 That’s another rather HUGE question…and I’m afraid it’s so nuanced it’s impossible to give you an answer remotely…I also don’t want to be responsible if you don’t get a great result. It would be best toned with a demi…if it’s an 8 I’d perhaps drop down a level to tone…depending on what result you want. Good luck!

[@williamehlers5158]

I used this for Halloween. Usually when it says it washes out, it doesn’t last very long at all. Of course this time, it won’t come out of my hair. I’ve washed my hair like ten times and the color won’t budge.

[@theworldofcraig]

It’s not really a semi - it’s a Demi, it is an oxidative dye, therefore it can stick around.

[@theworldofcraig]

It’s a Demi permanent, so it can very easily stick around for a bit.

[@williamehlers5158]

@ I just went on Reddit and it seems like the general consensus is that it doesn’t wash out for anyone. People have had it in their hair for a year, with it lightening at all. 😫

[@theworldofcraig]

@williamehlers5158 Yes, it’s an oxidative dye - the pigment goes into the hair.

[@lalelulallo]

I have brown hair and even when I use demi permanent box dye, I get "hot roots" where my roots are a lighter red color than the rest of the hair. This happens even when I use cool brown dyes. Does this happen with Clairol Natural Instincts?

[@theworldofcraig]

If there’s some grey and you’re using a “warm” toned permanent colour it sure could do…or if you’re leaving it on longer, there are many factors. Demi’s deposit, there’s no lift, so you wouldn’t get hot roots…but if there is grey, you might not get coverage. *Not suggesting you have grey, there just a lot to it.

[@johannahoneyman697]

Late night in hotel rooms with Craig… sounds fun lol 😂

[@theworldofcraig]

Lots of skincare and an early night, ha.

[@genevievedanglade1669]

I have partially grey roots and a dark Ash brown permanent colour on the rest of my hair. My grey hair is resistant so even on my coloured hair it eventually fades and the grey is not fully covered. Do I colour all of my hair, roots and the coloured part as well?

[@theworldofcraig]

It depends on the result you want - if you want very opaque coverage, sure…but I favour a more translucent result.

[@genevievedanglade1669]

@theworldofcraig thank you so very much for your response, you are so kind and your videos are super informative and well done. Last question, if I want to go just a little lighter, how do I avoid hot roots, given the fact that the roots are semi-grey?

[@theworldofcraig]

@genevievedanglade1669 You’re welcome. That’s another very big question that can’t be answered remotely I’m afraid.

[@genevievedanglade1669]

@@theworldofcraig understood, still, very appreciative of your kind assistance.

[@maureenhopper1737]

Thanks!

[@theworldofcraig]

OMG! This is so kind and thoughtful, thank you. 👨🏻🙏🏻❤️

[@loaldeeming3042]

Have you ever used the L’Oréal Casting Crème Gloss Demi Permanent colour? I find that these are very opaque and last a long time. I just wondered what your take was and wether you found them good and recommended them or wether you found another brand that was better quality. I like to have a darker iced cool tone (ashy) brunette colour….. I just wanted to add also that im around 40% Silver now @40 maybe alittle more than 40% 😂

[@theworldofcraig]

I have - I mention them in the other “box dye” videos here on my channel…they are in a playlist. Casting is great - very similar to their pro offering. Thanks for watching.

[@loaldeeming3042]

@@theworldofcraig I’ve had a look through all your videos to try find any that mention casting crème gloss but couldn’t find any sorry that’s why I asked. I wasn’t sure wether to stick with them or swap :)

[@annamariadimaria5007]

Whenever I Dye my hair (I use Clairol Natural Instincts) so much comes hair falls out when I rinse the color out and then even more when I comb it - what am I doing wrong? Is there a way to prevent this?

[@theworldofcraig]

Oh, sorry to hear that. I’m afraid I can’t answer remotely, it could be many factors. Is your hair very long? If you don’t shampoo it that often it could just be a build up of the hair that is supposed to shed every day - around 100.

[@annamariadimaria5007]

@@theworldofcraig thank you. I appreciate you responding.

[@kit.e6864]

do you have the kristin ess hair gloss line over there in the UK? i used it and it came out nice.

[@theworldofcraig]

Not sure, we don’t have a lot of it over here, I’ll have to check. Thanks for watching 👨🏻🙏🏻✨

[@LuckyKunene1]

Hi Craig! Is it possible to get my hair done with you? I don’t have Instagram only KZbin but happy to send an email through. Thank you!!

[@theworldofcraig]

Hi there! You can send me an email through the form on my website - theworldofcraig.com I can give you any info you require by reply.

[@LuckyKunene1]

@@theworldofcraig thank you! But I checked on the page and don’t see anywhere where I can email!!

[@theworldofcraig]

You have to click on terms and conditions then you’ll see the email - afraid I can’t give my email out on here as “robots” might pick it up and I’d be spammed. Thanks.

[@theresalarabie6656]

Hello!😊

[@theworldofcraig]

Hello 😊

[@weronikaweronika3109]

❤️

[@theworldofcraig]

👨🏼🙏🏻✨

[@iwhelan9091]

Its the only fault with these kits. You cant do a patch test with the colour because you have to throw it after a short time and a patch test takes 24 hours. Should have a small sample like size of a mcdonalds salt sachet with each box.

[@theworldofcraig]

You could very carefully measure out 1gram of each (or use a 1/4 of a teaspoon measure) to do a patch test, then seal up tightly. If you’re then planning on doing the colour 24-48 hours later that would be fine.

[@patriciarussell1177]

The thing about it is just not one uses several that's when you get the buildup of color because people do not know how to apply color and how to do a retouch or a virgin retouch and then the other issue is it takes a half a bottle of shampoo and conditioner to ever really show how bad it can do your hair in!!!

[@theworldofcraig]

Application does play a part for sure…but the products are really good. Thanks for watching. 👨🏻🙏🏻📦

[@starlite556]

I would be shocked if they took the metals out of box dye.

[@theworldofcraig]

What exactly do you mean by “metals”? I’m guessing (only guessing) you might be referring to the old school myth that box dyes have metal in them as a dye pigment…? That’s not the case…

[@raezeebyme8106]

So good love your vids would love you to test 9 a + 9n or the 8 sometimes I find them more ashier than salons which makes me a weee annoyed 😮 the conditioners in the boxes are BRILLIANT we need these too ! ❤thanks love your work x Rae from ozziland 🐋🦘🕷️

[@theworldofcraig]

Thanks for watching Rae and for your kind words. I’ll keep that in mind for sure. You can find very similar conditioners on the shelves of the drug store…there’s nothing unusual about the ones that come in the box. 👨🏻🙏🏻✨