"Worst car he's ever reviewed". Is Marques's Fisker Ocean review unfair? Here's my reaction.

[@MrEV]

Stop press! Commenting on the media reports about bankruptcy, Fisker had this to say in a press release on 14th March: “As a matter of company policy, Fisker does not comment on market rumors and speculation. However, Fisker often works with outside advisors to help manage its business and assist in developing and executing strategies. Fisker is focused on raising additional capital and engaging in a strategic partnership with a large automaker. The company is also continuing to pursue its shift to a Dealer Partnership model in both North America and Europe. The leadership team is laser-focused on these efforts.” Sadly they didn't mention Marques in their statement! 😀

[@DBGE001]

The Tesla Model 3 Highland got a very favorable review from MKBHD, all while the Tesla users Facebook page are submerged in posts of users that have terrible drive train vibrations that cannot be fixed. After all these years Tesla still doesn't have the manufacturing of the "car" part of there vehicles under control. PS About the review of the Honda e:Ny1 by Johnny Smith: he failed to mention (even a single time) that this car is a rebadge of the e:NS1 a car designed and made by Dongfeng for Honda in China. Dongfeng is a 2nd tier price fighter car manufacturer in China that typically make cheap cars for the masses. The fact that the Honda e:Ny1 isn't really a Honda without mentioning that one single time makes his review misleading.

[@jamesstanley7263]

Maybe they should ‘laser focus’ on creating a good product

[@markplott4820]

Mr EV - FISKER is Fake News. Heinrich Fisker hopes to SELL Fisker to an auto OEM . cut & run is Heinrich MO. Fisker has a Terrible & very CRAPPY made car by MAGNA. MAGNA is using an OLD ICE platform to make the OCEAN. and JAG is KILLING the iPace (MAGNA) using its ICE platform. Fisker has ZERO IP , it does NOT make the car. & has very CRAPPY software .

[@computerbob06]

​@@DBGE001As far as I remember, Jonny did say it was very similar to the CRV(?) so maybe Dongfeng copied that with their car and so on? He also didn't hate the car, he just thought it was far too high a price for what it was, just as the 'E' was but that was very quirky, of course!

[@PtS-c9l]

Henrik Fisker shouldn't have put a car on the street with a load of software glitches. VW did this, too, and took a beating for it 😮 Nowadays buyers expect more from a new car.... and Fisker failed to provide a full functioning car - unfortunately. As a dane I hoped that Henrik Fisker would succeed this time. He should have waited until the car was ready for sale. Marquez is right 👍

[@johnnybgood7812]

How the heck does this channel not have hundreds of thousands of subscribers? The videos are detailed and articulate, they’re always hugely entertaining (especially the family trips!) and really well filmed and edited. It’s my go to channel not just for EV reviews but for a bit of “cheer me up” life affirming TV.

[@MrEV]

Thanks so much! 😊

[@EirikMNewth]

Totally agree! I'm not in the market for an EV, heck, I don't even have a driver's licence and still I hang around here. 😅 As for Marques, I followed him for a long time but tired of his focus on mainly high end, expensive tech. He has to have close connections with Tesla, he's one of very few KZbinrs who actually got to interview Musk and also had very early access to the Cybetruck. Go figure. 🤔

[@bobholmes4215]

I couldn't agree more. I started out watching Fully Charged, but then, to be completely honest, I found their content started getting somewhat... disorganised and a bit babbly and just not entertaining, but by then I'd already found this channel and before long I realised I had completely stopped watching Fully Charged. Anyway, glad to be here - keep up the great work Andrew.

[@maxflight777]

Andrew is a lovely, admirable gentleman.

[@user-gd8ud7fq9y]

I couldn't agree more. I watched Marquees' review and thought it was harsh given software issues can be fixed. It is a warning to car companies not to rush to production with software glitchy cars. VW must be thanking their fortune that they didn't release the ID3 in the US.

[@laloajuria4678]

harsh to say things suck? with no guarantee they wont suck in the future? dont be dumb.

[@markplott4820]

FISKER , lacks the Software team to do CORRECT & good Software.

[@UndefeatedDeity]

Oh, so we're gonna rush cars out with software bugs now? God, how much lower can the bar go, jfc.

[@AdrianNelson1507]

Because Americans will rally together and force manufacturers to do the right thing cough dieselgate cough How many successful law suits against Volkswagen in the EU?

[@markplott4820]

@@AdrianNelson1507 - and thanks to VW and others, there is also HybridGate cheating on Emissions.

[@06kvanhorn]

The irony of this all, when I clicked on the video, KZbin discloses that that video is a paid sponsorship by Tesla!

[@philhartley7564]

My choice of vehicle is based in my own opinion, not that of a (in some cases) self important KZbinr. The videos may be interesting to watch but are not, in my case, influential. I bought an EV that many KZbinrs don't particularly like, I don't care, I love it - best car I'd had to that point and I just replaced it with a new one, same model! Thankfully, we are all different and we all like different things The available EV market now, is much wider than it was even 5 years ago and it is continuing to grow - brilliant.

[@b280c_2]

I test drove a Fisker Ocean a few months ago, initially impressed with it and yes it was let down was the UI. I then a few weeks later, saw Marques video pop up in my feed…read the title and instantly thought it was a harsh click bait title. Watched the review and thought most of the ‘problems’ he highlighted were rather irrelevant. Whilst some points like Bluetooth and the key phob seemed valid the video title was not. Overall a great car imo just small issues likely solved with software updates, however the UI needs a lot of work but then so did Teslas back in 2012 and look where i t is now.

[@wolfgangpreier9160]

Tesla in 2012 delivered a working vehicle. The ocean is not safe for public consumption. Defective brakes, backwards rolling cars and locking occupants is NOT safe.

[@laloajuria4678]

and yet you didnt buy one....wonder why....

[@PenFriends]

@@laloajuria4678I test drove an Audi A3, it was a smooth car, with a gorgeous cabin, but a lot of basic things were missing. Front parking sensors, adaptive cruise control (locked behind paywall). Ended up with going to an ID5. So what’s my point? We can acknowledge that cars can be great, but may miss the mark. It doesn’t make them terrible, just it may not be the right fit.

[@CJinSD1]

Everyone is glossing over that one of Marques' biggest complaints was that he was constantly experiencing error and warning messages as he operated the Fisker Ocean. That's how the car came to market. I used to drive leased big Audis, so I know that some people accept constant warning lights and quality and engineering shortcomings, but anyone coming out of a Honda or Toyota is going to be dismayed by signs of inadequate engineering and pre-market development.

[@chillmeister]

This was 99% Fisker’s doing. Henrik is a terrible CEO and his wife, Geeta had no right to be COO and CFO. This nepotism extends to Henrik’s daughter having a key Social & Marketing position. They contracted manufacturing to Magna but didn’t bother to work out how to deliver the cars to customers, leading to a backlog of stock, cars stuck at ports, unhappy customers, etc. They tried to launch in multiple markets at once rather than build, learn, scale. They shipped too soon and the software wasn’t ready and had some hardware faults, but hadn’t built an adequate support team of technicians or support staff. They cancelled Q3 earnings on day of earnings causing a stock crash…later it turned out their CFO had resigned. The new CFO resigned 3 weeks into the job. During this time they missed filing a key financial document which led to their IP being transferred to a toxic investor who has been printing shares and diluting the stock ever since. Who killed Fisker? The egos and incompetence of Henrik and Geeta is the answer!

[@markplott4820]

FISKER was always a SCAM.

[@Biggus_Dickus_Maximus]

Totally agree. Many small shareholders were crying out for Henrik and Geeta to move aside and let a recovery specialist firm take the reins last year. It was clear that the company was in trouble 6 months ago and bleeding cash. The final straw for me was when they went through those chief accountants who left after appointment. I sold my shares then and since then some of the dodgy accounting practices by Geeta came to light. I’m sure there’s more to come and shareholders will want answers.

[@madmikkelsen7008]

Do you know how companies work? When they run out of capital, they raise more funding through debt or equity offerings. That you would call this "printing shares" is interesting. I guess running out of funding, leaving all debt and equity holders up the creek is preferable for you?

[@jlipin3]

Shareholders already gave this stupid company enough money!! They literally stole from everyone who invested, Henrik bought a $23 million dollar house in LA, and they had no business diluting. If you're a healthy company that's looking to expand, by all means, do a raise for more capital. If you're a sinking ship and can't even get your first product right with a $1 billion SPAC, what right do you have to make your original investors's shares worth nothing? Just an irresponsibly run piece of trash company.

[@scara1701]

This is bigger than Fisker. Companies have been pushing out unfinished products and I'm getting very annoyed by it. From cars to video games.

[@MrEV]

That’s very true - although I would argue Tesla are also guilty of that, but I have a feeling Marques would be less critical of them.

[@scara1701]

@@MrEV Funny you mentioning Tesla. The Top Gear review of their first production car felt as negative or maybe even more than Marques’s review :D Theirs was from a ‘carguy’ point of view, Marques is more phoneguy (or UX ?) point of view.

[@MrEV]

@@scara1701 Was that the Roadster one where they pretended it had run out of battery?

[@scara1701]

@@MrEV Indeed!

[@TeaBreak.]

In the UK, California mode is called Baltic mode. 😂😂😂🥶

[@markmilligan6616]

"Small vanity mirror" clearly that was the deal breaker🤣

[@simonpritchard472]

🤣

[@MrEV]

My wife would have trashed it for the same reason! 😀

[@K9Trixx]

I own a Fisker...and Im one of those people that after driving with the sunroof open, likes to look in the mirror and make sure my hair doesn't look too crazy 😂. The mirror is absolutely the tiniest mirror I've ever seen in a vehicle. You cant see your entire face. That design decision I didn't get. Since most people that use that mirror,.is usually to fix themselves up before getting out of the car.

[@colingoode3702]

A Fisker outlet / dealership has opened up near me (Bucks UK). I was tempted to pop in to take a look but in the end I decided not to beat myself by up looking at cars I cannot afford. That said I do wonder how & why so many car companies get stuff wrong on new models e.g. Haptic switches & software issues (VW), centre screen for everything & no physical buttons (EX30, Tesla & others), no rear screen wiper (EC4, MG4 - now rectified), no interior lighting in the rear (MG4), software issues (almost all EV's), no driver display (EX30, Tesla) etc etc. For me these are deal breakers & put me off even considering certain models. Do manufacturers not have any independent customer focus groups as part of their design & manufacturing process? If they did surely they would pick up these seemingly obvious faults & omissions before new models were launched. As a result of the above I am very sceptical about buying any brand new car model, also because new cars are far too expensive. Instead I buy my cars at 2-3 years old & not the first gen of any new car model.

[@DBGE001]

The sport is available as from £35k, which is not expensive for such a large SUV, but is still a lot of money in absolute terms.

[@colingoode3702]

@@DBGE001 True, but that's still too rich for my blood & more expensive than my 1st house! There's 3 used Ocean's on Autotrader (top spec probably) & the cheapest is £56k!! I wonder how much they will be worth in a year's time if Fisker goes under? I'm still waiting for an affordable used full size EV estate car to become available (MG5 is too small) to replace my petrol Superb estate. Meanwhile we are fairly happy with my wife's FL 22 plate Kona 64kWh bought at 1 year old for less than half of it's price when new. It's not perfect but it's the right size for her / us to use locally & we have not needed to use a public charger yet in 9 months of ownership which, to my mind, is the only way EV ownership makes sense.

[@markyates5744]

The model 3 has got worse with the upgrade , with the removal of stalks and parking sensors

[@Joe-lb8qn]

To add to your list, Ioniq 5 refresh just added a rear screen wash/wipe.

[@colingoode3702]

@@markyates5744 Yes. I'm not a fan of Tesla cars.

[@howieb2001]

MKBHD was brilliant as a young kid reviewing mainly mobile phones. Like everyone else if you become rich and successful you lose touch with ordinary people but accrue a sycophantic following who hang on your every word. If he reviewed an electric toaster he'd get millions of views. You're a better car reviewer than he is because you live in the real world.

[@chrisrussell418]

If I was testing an upgrade from my kia eniro and things like the keyfob or hill hold assist did not work first time, every time I would just walk away. These are basics on all modern cars, if you can't trust these then there's no confidence in braking, smart cruise or any of the safety features on the car.

[@electrifiedmotors]

Great video, I think he wanted to make a few $$$ by naming the title worse car ever. In fact he contributed to perhaps killing Fisker. I'm truly sad about it, mainly because it's nice to see on the highway something else than Tesla Model Y. I saw a few Fisker Oceans in the wild and they look stunning. We need more variety in the EV world not less. I'm a original Tesla owner and due to getting 0 support from Tesla for my Model X and the issues I had I will never own a Tesla again. You mentioned fantom breaking I had that in my Model X on top of my screens going completely off at random times for no reason. I guess MKBHD didn't get a chance to review my Model X lol. Currently driving a Rivian R1T and the company and the truck has been amazing. I hope Fisker does survive and we get to see Alaska and PEAR. Great review! If you want to learn more about the Rivian follow my channel.

[@AI-Investments]

Thanks for sending the message to the reviewers about "Power comes with Responsibility"!!

[@KenBradley-n5l]

Until Mr Marques has tested and reviewed most cars i dont take his review, the worst car i have reviewed, very seriously as i would say Johnny Smiths etc. Most car manufacturers have problems when releasing a new product, some come to light straight away and others appear over time, thats just a fact. EVs are so technically advanced that software updates are required as problems arise and in the main they do attend to glitches. I almost pushed the button and ordered an Ocean a few months ago but the lack of dealer network in the uk put me off doing so, not the likelihood of the car having teething problems. Highly unlikely Nissan would get involved as they may be developing their own similar SUV.

[@jsouto77]

I fear that that were already in trouble long ago and it was rushed to market. The Car's software is so unfinished that makes VW look good by omparisson by a long shot. It will be a shame to see it go down.... Maybe a good opportunity for apple to buy out and finish it off.

[@kiteless1]

I get Marques’ frustration here, there’s so many new cars being delivered with broken or unfinished software. Sometimes journalists will get an early first look before deliveries and it’s just about acceptable then. Once they’re in paying customers’ hands they need to be finished and functional with the features promised. The software is fundamental to the experience and waving away poor software with the promise of a future update is nonsense. Yes, a slightly clickbait title but I’ll take critical auto journalism over gushing “reviews” from influencers who want the supply of free cars to keep coming.

[@DBGE001]

I was a hit piece by a KZbinr who has corporate affiliations with Tesla.

[@SunnyHF-nf4bc]

@@DBGE001 They shouldn’t have released the car in such a faulty state. They also shouldn’t have told him to not review the car. That pretty much told him there was an issue they didn’t want him to know about. The company’s stock tanking doesn’t hinge on Marques’s review. Henrik Fisker should not be the CEO of the company.

[@DBGE001]

@@SunnyHF-nf4bcThe software of the VW id series was much much more flawed than that of the Fisker Ocean, would VW have decided not to commercialize the id3 series cars, they would have forsaken on more than €3B in revenue. Not a single manufacturer has the possibility to iron out the software niggles of any car, certainly not of mass marketed car. Remember that the software of the Tesla model S was indeed far from perfect, and that for a car manufacturer know for its software USP.

[@SunnyHF-nf4bc]

@@DBGE001 That mentality right there is the problem: companies becoming so obsessed with their bottom line that they’d pressure the employees to rush production. VW and Tesla might’ve gotten lucky, but Fisker didn’t. The CEO’s reaction also made things much worse.

[@markyates5744]

One day i intend to do a video of my Tesla model 3 issue/annoyances... Random phantom braking on motorways. Often nearing a bridge. Bongs to remind you to hold the string wheel in AP. I am! Song names longer than 20 characters sometimes scroll but are generally unreadable. Won't resume music when you get back in. Very annoying for audio books and podcasts! When you reach the end of the last song of a folder the

[@craigk1328]

Thats some of the resons I did not buy a tesla

[@colinnich]

These all seem like you are grasping at fairly minor gripes - dashcam video too tall? Song names too long? Come on. I'd give you phantom braking for motorway bridges, but that stopped in 2021.

[@janaksodha9582]

Thank you for making this video. Excellent insight

[@atzedevries9563]

I think the biggest point MKHB wants to make is you should not buy products based on potential software features promised in the future. I totally agree with that. Companies can promise any feature through software but there is no guarantee that they get it working. Companies can also go bust. Imagine buying the Ocean and never get 2.0 because they go bust. That is a 40K+ loss. Also as far as i know Fisker already had stock issues before the MKHB review. I do hope Fisker survives.

[@MrEV]

I do agree with him, but I also understand the difficulty a new company faces with car (or software) development. And Tesla is far from perfect in this regard - they removed rain/parking sensors before the software was ready - but I've not heard Marques complain.

[@dabug74]

@@MrEVIMO Fisker being a new company is even more reason not to ship a half-baked product. It’s a very expensive car, and expecting their customers to have faith that everything will be addressed is asking a lot. Their customers are already taking a fairly big risk just purchasing the car.

[@atzedevries9563]

@@MrEV The stock of fisker has been dropped hard in Nov 23 due to delays. The stock drop is not related to mhkb's review. I agree the title is a bit clickbate but the review was fair. Also clickbate mediasites just copied the title, rewrote it to 'MHKB thinks this is the worst car ever' and earn lots of money on clicks. Back to the point, i still think it is Fiskers issues are by its own doing.

[@madmikkelsen7008]

Then why not point out Tesla's issues when he's had many? kzbin.info/www/bejne/sHe6d4GKhL2tlacsi=3-ORT3Yzg6suqYtq

[@dlschgo]

Brownlee only gets offered Halo cars to review, that's why he doesn't see the cars the rest of us have to deal with. Fisker is worth checking out, given their Swiss-knife platforms. Nothing close to them.

[@Byjhbkbhjk]

Agreed. Since the software was going to be updated imminently, it does seem unfair that he felt it was important to do the review now (especially when he couldn’t get the car from the company itself). Fisker should reach out to Marques, offer him a car after it’s updated, and directly address this issue. Fisker sounds like VW ID.4, actually. I haven’t checked to see if he’s reviewed that, but VW could handle it because they have cash to burn because of their ICE vehicles.

[@sebastianprintz]

Totaly agree with you on this one.

[@peterwright837]

Isn’t Marques the guy who trashed the Ford F150 Lightning because he didn’t seem to understand the impact of cold temperatures on batteries? I’ve watched a few of his tech reviews, which other than his presentation skills didn’t impress me, but for car reviews I’ll stick to the experts who invest real time and effort into their reviews.

[@coolpix222]

You can't put it all on MKBHD. Fisker is solely responsible for their doing. It's not just the car that has lead to Fiskers' demise. It's the shady CEO that has been less than truthful over and over and over again.

[@ahirji5671]

Excellent analysis of the situation, very well articulated

[@meand8166]

I love all the viewers who agree but why should Marques Brownlee care? You keep repeating with great power comes great responsibility but if I look at your viewers comments here they do not feel that influenced by that great power that should be wielded carefully. What's more, everyone can have an opinion and make a youtube video about it, it's just an opinion no matter how many viewers agree or disagree. The 40K of cancelled preorders is not something you can attribute to MKBHD, that's all on Fisker and the financial problems they obviously are suffering. But hey you did get some attention. Have a nice day anyway!

[@jonathansheward7965]

Totally agree. I think 2.0 is out and saw an owner review addressing many issues, like hill holding and key fob. I’ve seen his videos and generally enjoyed, I didn’t like the headline of the video in question.

[@molepatrol7529]

I agree it was over the top in the headline. However it was explained in the video. However the number of issues on release is so annoying. I t happened with VW, Polestar, and other cars. Customers are often overlooked in the hurry to get the car on the market. Get it better and then release. I have a Tesla and it is by no means perfect. It is however ahead of the game in many areas which allow them a free pass at times. I hope they listen, because their phantom braking still occurs, their wipers are rubbish and their sensors for parking are still not good enough. Their lights at night for door handles would be so useful and their removal of stalks off putting for most European drivers. Having said all of that I would buy another one for the total package. I want Fisker to succeed but I just don't think it is ready. I commented on Marques's video saying potential customers should wait a year.

[@MrEV]

I agree with everything you said!

[@Joe-lb8qn]

I watched Marques' review. Didnt understand why the damming review from what he said, they were mostly trivial issues or ones fixed in the software update that he didnt want to wait for. No axe to grind for Fisker just an interested bystander.

[@tomquimby8669]

I do not watch muppets or perverts however many followers they have. Your wife has more influence on me based on her honesty. Buying a car for me is about long term support and running/service costs, Actual owners or reviewers with a few thousand followers are much better. So forget what these reviewers say and just listen to your wife.

[@Harrythehun]

Has there been any improvement with the software since MKBHDs video?

[@MrEV]

Yes - I mention it in the video. 2.0 was released and fixed some things.

[@Flickerbrain]

Exactly my thoughts as well. Totally unfair title for that video and I noticed Brownlee's next video was saying how fantastic his Porsche ICE was. It kind of looked like he was being pressed to kill the Fisker for someone.

[@fenegroni]

You are an honest reviewer and have a rational approach to life. Rare and doesn’t sell as well as other less honest approaches I think your core values are better in the long run so please keep your reviews and videos honest

[@MrEV]

Thanks so much!

[@BuyrukA]

Just noticed in MKBHD's most recent video on bad reviews killing companies, this video's thumbnail makes an appearance 🎉

[@MrEV]

Thanks for letting me know!

[@decimal1815]

Sounds like a "don't you know who I AM??" moment when the dealer didn't give the KZbin influencer the red carpet treatment?

[@alstonmaccow9386]

These car companies need to up their game. KZbin is full of people who say they are not influenced by manufacturers but I now know one who isn’t. Well done MHKB for being honest and not being ruled by the big boys. There is a lot to be learned here,as most of reviews a full of lies just to make a living

[@MrEV]

I’m all for honest reviews but if Tesla asked Marques to wait a week to do a review for a software update to appear first, I can’t imagine he’d say no.

[@alstonmaccow9386]

Companies are ok to lie about their products and consumers are the ones who suffer. KZbin reviewers should not tell lies that they are NOT influenced by manufacturers. Then you’re not true to the same that follow you and make you rich and famous. I don’t care that the car manufacturer make go into liquidation as they are not the slightest bothered in their customers but only in their bank balance. I rally hope more reviewer like MKHB and say no. It’s about time

[@bfvader]

As much as I respect his tech reviews, we all know Marques is a Tesla fanboy, listen to his Waveform podcast and listen to how he compares any car he drives to the multiple Model S Plaids he's owned. I get that this is his only frame of reference, but it comes across as fanboyish when he gets upset over other vehicles not doing things the Tesla way like having to press a power button to turn a vehicle on or off.

[@jandraelune1]

The biggest thing is lack of cubies to put your vehicle registration that is accessible to anyone without getting out of their seat.

[@Jaw0lf]

Marques has not reviewed many cars, yet states it is the worst ever.Surely if there are issues, you check before publishing? Sounds like most of these were known about and fixed or on the list. We need to allow these small companies to innovate and not squash them before they start to grow. EV's have reset the car business and allowed for change to happen. Legacy car makers do not want rapid change as is costs them and makes life harder for them to keep their customers happy. Fisker should invite him and go through the car's issues with him and show how much is software and what is happening.

[@enadegheeghaghe6369]

Actually that's not true Marques did not say it was the worst car ever or the worst car in the world. He said it's the worst car he had reviewed. And that was accurate. Also, why are you downplaying software problems as if they don't matter? The Ocean is not a cheap car. His criticism was on point

[@bobholmes4215]

Well said Andrew. I also thought his review was a bit harsh.

[@whynotstartusingyourbrain8726]

It's not clickbait. It's his honest opinion.

[@davidgreen8171]

Great content, with a well balanced view. Well done!

[@RB-lt8kt]

I saw a Fisker Ocean on the M4 near Cardiff this morning, 18 March 2024 going East bound.

[@roderickmain9697]

I dont tend to use the cruise control in the Tesla because of the ghost braking. Its not as bad as when I bought the car but it still not perfect and it still annoys me when it happens. As a former software engineer, I'm not convinced you can make the Full Self Driving work with the amount of computing power there is available. By and large I haven't had too many issues with it reading the speed limit signs but it can get confused if you get into road works and it thinks you should be able to do 120kph and the roadworks sign is something different. (Mind you, Italian drivers seem equally confused about speed limits). Windscreen wipers in Auto mode arent very good. Its also a pain to try and find the controls if you get a sudden downpour and it just lets the deluge obscure your windscreen. When TESLA started out they bought Lotus Elise bodies for their first "roadster" model. Top Gear (Mr Clarkson) did a very poor test on the show. Admittedly early days with the car and there was virtually zero infrastructure and range was limited. Things have come on in the last 15 years though.

[@Lewis_Standing]

Nahh there's 300m people in the USA, 18m subscribed to him, 5m view's was it? How many only saw the title? How many watched the review and just thought he was being fussy? Fisker are in the position they are in because how difficult the industry is and their financials, not because of marques's video. How many views does electrifyings positive video have? Or fully charged? Even if Aurelia said she hated the fisker, I'd still give it a fair hearing 👍 I do hope fisker make it, because the Ocean looks great and I'd get one potentially if it was 3/4s as efficient as a Niro perhaps and I decide against an ionic 6 or id7 and get a bigger car instead. But head to head Vs Ionic 5 now? Safer bet to get a Hyundai with strong financials than fisker.

[@JJ-yy5us]

It's also that he deliberately grabbed a dirty used car that was dropped at the dealer for pre-existing issues, outdated software at that time and from Mitsubishi of all places. Fisker wasn't entitled to give him a car but Marques being a self important prick that he is, he decides to bash them while they were already being massively blasted by other media outlets. Short sellers must love him now because every article out there on fisker now, hit piece or not, are referencing MKBHD, as if his opinion matters because he's a self proclaimed "guru". He can go ahead and keep saying its not his fault that it's "a bad product" but cmon really? That's called victim blaming. He knew what was going to happen with that title, he knew that the weight of his words will have a negative effect. There was no intent to provide constructive criticism. The guy was out to be malicious with that review while grabbing viewers with his click bait title.

[@drunkenhobo5039]

Sorry to hear your shares are now worthless.

[@GlassActivist]

'Dirty car' sounds like a car that should be covered under warranty and speaks to a business model that can't accommodate warranty claims.

[@patrick7228]

BTW, this title could be considered clickbait so it's all relative. That's KZbin. You could have called it "My opinion on Marques review of Fisker"

[@MrEV]

Yes, that’s fair. The hypocrisy hasn’t escaped me - but as a tiny KZbinr, snappy headlines are necessary sadly.

[@inteliov]

Just because Tesla is/was given a break doesn’t mean it’s a good thing to do. I don’t think his review is too harsh. He always has a policy of judging a product as it is sold at the time of review, and this was consistent. The team and him went to more details on the communication with fisker in one of their podcasts. It was a total mess and the Fisker reps dropped the ball. A lot of the cars he reviews are high end and his viewers know it so his perspective is different than that of many of the traditional car channels. People attribute way too much weight to his video. Fisker is struggling financially because of Fisker and not a KZbin video, which probably didn’t move the share price at all. Most of his viewers watch the videos not because they are potential buyers of the cars or Fisker shareholders… I disagree that his review should be influenced in any way by the size or age of the company. He also reviewd Lucid and Rivian in the early days and they were honest and no one had a problem with it.

[@dutchbavarian]

Re. the keyfab I heard that Fisker did not take the package that Magna offered them (which is very solid and already deployed in many vehicle brands), but decided to source their own (cheaper). It seems that they have done this with several components and then in the end had a very hard time getting them all connected and stable. If a company does not start with technical excellence, it is doomed for sure, and this is what we see here (and with Boeing also).

[@MrEV]

That’s very interesting. What a silly decision to make!

[@dutchbavarian]

@@MrEV guess that happens when Excel is more important than technical excellence

[@MrEV]

@@dutchbavarian My concern is Tesla could be going the same way. They've made a few weird decisions recently (removal of sensors and stalks particularly) that seem like Excel-led decisions.

[@dutchbavarian]

@@MrEV Well, sensors are removed as they are no longer needed to provide the same functionality due to software updates. I think that is not particular a "weird" decision, as there is no negative usability impact.

[@judebrown4103]

Even handed opinion piece Andrew, cheers, the chap seems to have really done a number on them which seems a bit spiteful. The extra info in the comments is proving interesting but i wish folk would site their sources when making such inflammatory statements. You've definitely opened a can of worms here! 😅👍 Oh and I've just seen Chris from Battery Life channel do a piece about all the flaws in his VWiD7 and a lot of those seemed more than midly irritating but he still loves his VW's and certainly doesnt hook a damaging click bait title on to a brutally honest video about the car's faults and irritations.

[@MrEV]

I thought I’d be opening a can of worms! Interesting about the ID.7. The big story is perhaps that a lot of cars are arguably released before the software is ready.

[@FFVoyager]

Given the development has been done, I would imagine that the project could be saved by someone with big pockets buying them out and restarting production under new management? 🤔

[@dcvariousvids8082]

Money is money for sure. But ego can be a sizeable weighted-anchor. Would a creator who has titled a product with him own name, go ahead with a sale, knowing the buyer would rub out his name?

[@FFVoyager]

​@@dcvariousvids8082they might not have any choice!

[@markyates5744]

That would be fine except that there's too much production capacity!

[@bentleycreative6407]

This point relates to branding, those companies that have built up equity (Tesla) will get a free pass more often than companies that don't have as much brand equity. (fisker) People are willing to forgive the odd clanger if, by and large they produce the goods. By the looks of things Fisker have been unlucky with this review but also has bought a product to market too early and considering the competition, you really can't rush out a substandard product in this day and age. I hope they survive but it's not looking good

[@hamshackleton]

Honda's E-nY1 - nobody that I've seen has noticed that it is pronounced ANYONE!

[@dcvariousvids8082]

Personally I thought that was obvious. Like the Mitsubishi i-MiEV being the, ‘My EV’.

[@MrEV]

Apparently it’s not intentional, according to Honda. Crazy, I know! But yes, I noticed too. “Why would NY1 want one” I think was my comment on Twitter!

[@patrick7228]

Well he didn't say it was the worst car ever, just the worst he has ever reviewed.

[@DBGE001]

Which was a factual lie, given the fact that he had previously reviewed the Tesla Cybertruck.

[@patrick7228]

@@DBGE001 Lol. Appearance aside as I think it's a monstrosity, you think Fisker is a better vehicle than the Cybertruck?

[@DBGE001]

@@patrick7228I don't give a shit about appearance. Therefore I didn't make a statement about it also. For me intrinsic qualities of a car are of essence.

[@patrick7228]

@@DBGE001 Okay well under what circumstances do you consider it "a factual lie"? I'm assuming this means you think Fisker is the better vehicle between the two? No?

[@DBGE001]

@@patrick7228Indeed.

[@dcvariousvids8082]

Apparently The ‘Ocean’ roof, is only capable in ideal conditions, of adding just 2.7mi per 1,000mi driven. So in sunny Brexitania, that would equal nil. But in the northern hemisphere, solar panels are best angled at 40°. So unless you’re often/always parking and driving on steepish hills, with the roof directed to the sun. Fisker’s roof is a box tickling exercise. The middle storage isn’t totally taken up by the silly table. Being able to change the drive mode via button on the wheel, is easier and safer, than having to trawl through menus. Anyone foolish enough to think otherwise, is a person who thinks turning a physical page of a paperback book, would be better then read from the smartphone in the pocket. That’s like building a house but only being allowed to virtually construct it. “Hey you. Yes you. You have a hammer, you have the nails and the wood. Why aren’t you using one on the others to fix things?” “Well I took photos of them. But how does that help? When I combine the photos of a hammer and nail and some wood. The state of the wood hasn’t changed. But on the plus side, you still have all those nails.” Complaining about not having a hill assist. Is coming from someone who’s never driven a manual vehicle. Get a life, you’ve got a left foot doing nothing. Use the left foot and the brain or accept that you’re not a person capable of walking talking and chewing gum at the say time. Complaining about the OS and Bluetooth connectivity - so never driven a Hyundai, a Kia, a VW, an Audi, a Seat, a Merc, a JLR or a BMW. The guy’s led a sheltered life or maybe he’s just young enough, to have not had time to drive any example of those auto makers.

[@robertstohr1762]

They updated the solar roof it tells you what you are producing now in real time.

[@jason8966]

Good points Andrew however one important IMO thing that happened before the review and to the point of "If he asked them he would know where the glove box is" is that Marques did ask Fisker for a car to review but they declined. They didn't want him to review the car which I bet was a bad start and set the tone in his mind. Also, I think Tesla was getting a pass in early stages because they were the first ones to do what they did but I think there are fewer and fewer people willing to turn a blind eye on rain sensors etc. And they are paying the price for it, their growth has been slashed, not all attributed to the car faults but surely lack of USS and rain sensors have their impact because a lot of people mention them. Lastly, it's very important I think, like in UX which you are familiar with, to think of whether a problem has a work-around or not and what price you pay for it. USS and rain sensors have an easy work-around. Your phone not connecting to the car has no work-around and is something that can ruin your whole experience when you paid £70K for it. In any case, good points on your video 👍

[@ingolfby]

The problem with many YTers from America is their complete incompetence. This guy is also only focussed on his own marketing. He doesn't bring any significant added value in terms of technology or cars. He really has no idea about that! Actually just "speech bubbles"! But a large reach and, as a Tesla fanboy, a rather common opinion. In Europe, we are interested in technical content in certain areas. Yes, Fisker has financial problems and a repeatedly strange marketing strategy, but the Ocean is a really great car! There is still a lot missing, but far from being the worst car. There are enough videos of owners who are very satisfied.

[@enadegheeghaghe6369]

There are also videos of Ocean owners who are very dissatisfied. There are many videos of actual owners who agreed with almost everything Marques said. You may be satisfied with mediocre software on a car that cost over 50 thousand dollars but not everyone is

[@TB-up4xi]

He said it was the worst car he had reviewed not the worst car period. He also went out of his way to say that the company promised V2.0 software would be released. The review was based on a car sitting in a dealer lot that a customer would have purchased in that condition. It's a fair call by MB if you ask me.

[@rel6294]

i guess they are traumatized from past fisker ventures, including the Karma in 2008 when he took 1.2bil from taxpayer money and just went bankrupt

[@davidws5439]

Fisker... I didn't even know her! Hahaha 😆

[@1sword4you]

I am super confused about the the California mode - how can it open up the sunroof if has the solar panels installed on the roof o_O

[@decisionsdecisions8906]

Couldn’t agree with you more, nothing really sufficient of issues to warrant that title. Disappointed in him really

[@studowdeezy]

Only nerds and other KZbinr think another KZbinr has the reach and power to kill a public company. Come on 😂

[@chrispnw2547]

Marques Brownlee (MB) is an example where you have knowledge in one subject does not translate to other areas. Simply take what he said about Fisker and change the name to Tesla and their condition early in their startup with the Model S. Tesla had a host of problems early-on and almost a decade in we still have no FSD, YET he has never been as critical of Tesla. He has created a nice business for himself but that does not mean we should not scrutinize his background, education, and judgment. His review of Fisher was bias and unprofessional.

[@PenFriends]

Agreed! Clickbait titles should be banned as review headlines.

[@jakeroadtonowhere4070]

💯 percent agree he should have not gone all in on a new company, especially when you want companies to make more EVs

[@amma4002]

100% agree with @MrEV on this. Marquess is not a car journalist, but a tech KZbinr. Although the issues with Fisker are inexcusable in light of the price cars cost these days, they need to be given a fair review since software could have solved these issues. It’s also a lesson for car manufacturers trying to rush cars into the market. It’s just a sad state of affairs because it falls perfectly into the narrative of the antiEV sentiment on our society

[@enadegheeghaghe6369]

Your comment is confusing. You say MKBHD was unfair but you then go on to bash Fisker for the same issues he complained about. So you actually agree with MKBHD. quite confusing

[@musguelha14]

The car is a bad product and therefore got bad reviews. Marques's role in this is small, the way they structured the company made it doomed from the beginning.

[@andrewgrant5435]

Very thoughtful and balanced views there Andrew, thanks

[@smortg]

It was always going to be a bit uphill for Fisker, given that it's a small company now up against some really good offerings in the used market (2 year old model Y and Mercedes EQB under £35,000, for example) while having no 'cult following' I'd say the MKB review condemned the car a bit in the public perception, but it really seems like Fisker could have been more stubborn about releasing the car in any form until it was able to give a better showing

[@markplott4820]

FISKER makes NOTING, they have ZERO IP. the OCEAN is made by MAGNA - outdated OLD ICE platform. the PEAR made by Foxxconjob .

[@OB1Kinobe]

With great power, comes great responsibility. Sadly we will never know if Marques has done this deliberately or if he has many more years to mature. Great to see videos like yours that have noticed the negative, damaging side to what influencers can do. For Marques, why make such a damning statement on a car company trying to enter the EV market? Is Fisker such a threat that deserves to be killed? For whom and what purpose does that serve? Does he not understand what impact his statements can have on companies, people's jobs and existing customers? He also didn't know a lot about the car. For someone who makes out that they are tech savy... knows very little about OTAs and regular software updates that all EV manufacturers work and struggle with. You can easily spot a professional youtube car reviewer from a click baiter. Marques has a machine to feed and videos like his show his true face.

[@paoloferreri6249]

A car is what it is NOW out in the market, waiting for your money. Not what it will be, and reviews should not be softened by first discussing them with manufacturers. Good job, Marques, on that. Yes, the title is a bit rough, but we are all adults. We can take it.

[@GeoffSlack]

But isn't that exactly what Tesla did, put out cars with sub optimal build quality and buggy software that had to be incrementally improved with OTA software updates?

[@MrEV]

That being the case, I hope he reviews a Tesla in the rain, using Autopilot.

[@antoinkiely7972]

Hope Fisker make it ... the Ocean car design is one of the best in my view .... great looking car... I do think the MKBHD review was very exaggerated towards being negative ...

[@maxflight777]

Marques nailed the Fisker review.

[@nssimpson]

If Marques had added a "?" to his title that would have been slightly better.

[@jayjayaseelan7441]

I saw the original interview. He sounded angry I thought. He drools over Teslas, has he noticed the panel fits?

[@David34981]

Tesla has been (unreasonably) hyped up for years. A lot had also to do with the fact that these Tesla fanbois were becoming filthy rich from the stock price. But at the time, it was genuinely important that there was an EV company that succeeded in at least successfully bring full electric cars on the market that are profitable and are at least as good as ICE cars. I don't think Tesla a actually make good cars (the build quality is severly lacking and they have no service to speak of) but they did succeed in shifting the global sentiment towards EVs. Without them the focus of legacy auto would still be ICE cars, which would be disastrous for our climate and air quality. The time of this unlimited hyping of EV companies seems to have passed and every start-up is examined way more critically; in a way this is good for consumers but for small emerging companies it's difficult.

[@torus1]

Agree with this. MKBHD is usually insightful but this video had strong vibes of having a hidden agenda. All the complaints seemed to be superficial. In principle I agree that future software updates shouldn't be an excuse for defects, but it feels like a very biased take given his positive spin on Tesla and other EV's "improving" over time. I have no stake in Fisker and have been quite neutral on it.

[@maxflight777]

*Fisher, Lucid, Rivian, anyone who tries to compete with Elon is always going to struggle.*

[@trumptypumpty]

To be honest I find Marques Brownlee a bit of a smug twat, I'm not saying I am a fan of Fisker or anything (I don't know a lot about their vehicles?), but I'm not sure what makes Marques Brownlee an expert on anything tbh?

[@jogabhambra6606]

I agree after I saw Mr Brownlee’s video, he should retitle the video.

[@_AngelSaint]

I worked at Fisker in Buena Park Location there is more that the public doesn't know about

[@MrEV]

I’d love to know more! [e-mail] if you’re able to say anything about it.

[@_AngelSaint]

@@MrEV Yes I am able to let it all out there are things that the public that does not know

[@thomaskroyer3468]

Hi Andrew, just for the record, Henrik Fisker did not own Fisker Motor, he was a share partner, and it was not him that wanted to declare bankruptcy, that was the reason why he gave his resignation from the board, a week later Fisker Motor filed the famous bankruptcy for Fisker Motor. It was a role of bad luck, and a supply chain controlled by GM, Ford and Toyota made Fisker Karma failed. Did you know Henrik's first car he ever designed -at BMW, were an EV?

[@spacecadetrik21]

Unlike some reviews and reviewers Marques drove a 'finished' production car that is being delivered to customers. The number of issues and flaws in the software should not be there in a full production vehicle. I understand the need to get a car out on the road so that people see them and marketing them to a wider audience but the public should be aware that a finished production vehicle is not up to standard as far as software is concerned. If they have cut corners to get them out the door then that is Fisker''s issue. I have a small EV and will be moving to something with significantly better range this year and there was a bit of me that wanted this to succeed, but the way the current market is and at this price point, even at the entry level there are just too many good vehicles that are well specced and have good software. I am never happy to see a new company that might drive competition struggling but they brought this on themselves. I think there's a lesson in here for their marketing team. The way they dismissed him as 'some kid on the internet' is a really poor look.

[@Biggus_Dickus_Maximus]

The company was in trouble many months before Marques video with unsold stock and a fundamental problem delivering orders.

[@johncooper5293]

Tesla was exactly the same so it is unfair to call it the worst EV when it actually isn't any different to other manufacturers. It has some minor bugs which Tesla issues regular updates to fix even now.

[@madmikkelsen7008]

Marques was more than happy to give Tesla many breaks on software and hardware despite their many issues when they first came out. 🤷🏽‍♂️

[@andrewpalmer999]

Yup, I' with you on this, the car review is probably fine but the title is pure click bait and will cause Fisker so many problems. Maybe the question to ask is why do so many people fall for the stuff influencers say and follow them like headless chickens?

[@frankmaxwell5193]

Can you comment on Nissan no longer supporting some things on old Nissan leafs. Will EV's go like phones with software out of date after a couple of years. No secondhand market then. Worrying!!

[@mev202]

If MB follows the normal youtuber pattern, he'll put out a video saying "why i was wrong about the Fisker" then another video "I now want a Fikser." Then one last video "You thought i was going to buy a fisker, but i got this instead." With a blurry image of a car. Its all pure click bait and anything for views.

[@KrazyKrzysztof]

I think Marquis resorted to that title due to negative interactions with the fisher employees, not just the performance of the car. It seems like they pissed him off. The car is junk though anyways

[@jaker3151]

Fisker shouldn't have released such a buggy car. That's what ultimately caused the damage. Many cars these days are like computers on wheel, so manufacturers need good software development teams to build the initial system and interface, and to provide updates. Maybe in the future NCAP style ratings/tests will include testing of a car's software system too.

[@adrianupnorth]

Good points made Andrew.

[@petersykes1147]

Hoping you rebuy an Ioniq 5 Andrew. It’s so obvious in your other reviews that any other vehicle is a letdown. Please get one !

[@MrEV]

One day it will be mine again! 😀

[@davidpearn5925]

My Teslas were constantly improving ……in theory. BYD is constantly reducing Tesla sales numbers…….in hard reality.

[@ekolekol4389]

What happened to your air-to-air video? Can you do an update?

[@kevinrufner8333]

fisker is not a large old oem that can recall cars for 3 months. And they are addressing all of the issues with software 2.0 role out.

[@internetchinwag2315]

Your review of MK’s elec car review missed the nuance of his review. Do you really believe Fisker didn’t have the common sense to investigate who MKBHD was before making the condescending remarks to the dealer?

[@internetchinwag2315]

And regarding the ‘clickbait title’ you accused him of using, one could say the same for your title. Only Fisker is responsible for the situation they’re in, for better or worse.

[@BrianLough]

I dont watch a huge amount of mkbhd but I didn't think it was an unfair review. The title is a bit sensationalist for sure, but the worst car he's ever reviewed might be true, he seems to normally review higher end cars. If i reviewed a car on youtube it would be both the best and worst car ive ever reviewed! People in the comments here complaining about how he got the car and how he should have waited for 2.0, but i absolutely think if a customer can go in and pay money for something, then any review is fair game It's not a reviewer's responsibility to take it easy on a company cause they are small, again to mg earlier point, a customers bank account is impacted the same if its a big company or a small. If a company is selling a product it should get reviewed the same as anything else. I thought he did give them a bit of a bone reading out what would be in the software update. Tesla had a moment like this in their past, the top gear incident where they slated it and if you believe Tesla, purposely made it run out of battery for show. Not exactly an influencer, but top gear was huge at the time

[@MrEV]

I agree the review was fair, it’s the title I have a problem with since, as you say, he’s not reviewed many ‘normal’ cars. Most people seeing the title wouldn’t know that so it’s a little disingenuous. As for Top Gear, that Roadster episode was rough for Tesla (and they should have won the lawsuit I think!) but since it was such a low volume, high-end, car, I doubt it made too much difference to Tesla. The reputation of EVs as a whole was perhaps more damaged by it. All that said, I know what you’re saying about 2.0 but I have a feeling if Tesla asked him not to review something for a week, he’d be more inclined to wait for them.

[@goddyab]

I like and Enjoy MKBHD'S videos and his detailed Reviews, but I think he is still a Human being, and no Human is above Mistakes, He just made one with Fisker Ocean Car. My Opinion: He and his Team were Angry on how Fisker Ocean Treated them, and yes MKBHD do have policy of reviewing PRODUCTS that are out there, that anyone can purchase now, not a promise of Future updates, but.... The TITLE for Fisker Ocean Review video, was the real problem. Question for MKBHD if he is placed on a lie Detectors chair, will He say that he didn't Review that car out of Anger, or he didn't Resent FISKER for the way his Team was Treated? I don't own any Electric cars, at the Moment, I don't own Fisker shares, or their Cars, but I do own Tesla, and Lucid Shares. I Previously own 5 Tesla Cars And 2 Kia Hybrid and Plugin Hybrids ( Previously ) So am not affiliated to Fisker in any way, am just stating it as it is period.

[@springbk3472]

I think @AutoFocus / @mkbhd he should test the VinFast VF8 and I wonder what you will say about it. 😇